Luis Benitez is a renowned mountain guide who has taken the lessons he's learned from climbing and applied them to business. He has summited the seven summits 32 times, with Everest being six of them. He was recently named the first director of the new Colorado Outdoor Recreation Industry Office, a $14B industry. More photos of Luis here.
It’s a healthy [outdoor] industry, but you can get to a place where it’s loved to death. In Colorado….24 million dollars are needed to repair and maintain all the trails on our 14ers.
Gear Recommendations
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